2.03.2009

Product Watch: Drink Your Curcumin

Haldi drinks tout health benefits from curcumin

Add to the ever-growing list of ingredients with buzzed-about health claims: curcumin, the main component in turmeric. The claim is that it may have anti-inflammatory properties. I'm an eternal skeptic, so I don't buy products based on health claims. I buy them for more practical reasons like, you know, pretty packaging. But seriously, I keep buying them if they taste good.

Which brings me to Haldi, a shiny bottled beverage available at Whole Foods. After trying the green tea flavor (I'm not as crazy about the wild berry), I find myself reaching for it again and again. It's mildly sweet and lemony with a hint of spice. And who knows, maybe just maybe it'll cure some ails.

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